STP
Published:
1989
STP1035-EB
Product Testing with Consumers for Research Guidance
Editor(s): L Wu
How consumers can be included in the product development process. Peer-reviewed papers in 3 sections:
Approaches to Research Guidance Testing
Processes for Research Guidance Testing
Qualitative Research Guidance Testing.
Table of Contents
Overview Free
LS Wu
D Hlavacek, JP Finn
NE Baxter
JF Wolter, RD Wilson, DF Duhan, FR Bacon
BT Carr
HR Cooper, MD Earle, CM Triggs
HR Moskowitz, BE Jacobs
TJ Hayes
RJ Younkin
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Reprints and Permissions
Details
Developed by Committee: F18
Pages: 90
DOI: 10.1520/STP1035-EB
ISBN-EB: 978-0-8031-5091-1
ISBN-13: 978-0-8031-1256-8